Together with Recipo, who deals with producer responsibility, we made the recyclable advert to shine light on the international E-Waste Day. We made a campaign that any one is free to recycle and use for their own campaigns. Just upload your logo and it will be put in the campaign films payoff automatically. For anyone in the Scandinavian home electronics and batteries industri and all organisations who want to inform about the problems with e-waste.
This campaign was selected pick of the week at Shots magazine.
We came up with the idea, together with Recipo, and developed the campaign.